MARC JACOBS BEAUTY Shameless Foundation 32ml $70.00

A medium, buildable foundation with 24-hour wear and flashback-free SPF 25 for a youthful look. What it does: This innovative oil-free, weightless foundation is clinically tested for 24-hours of long wear, and contains a first-to-market SPF technology that creates no flashback in photos and no ashy, grey undertones in the formula. The patented Infinity Milling™ process produces super-fine pigments that result in the most natural-looking, self-setting finish and there’s a broad shade range to suit every skin tone. Shameless liquid foundation also beautifies from the inside out with skincare benefits, including phenomenal hydration. It contains snow mushroom, which is known for its impressive ability to hold onto water, as well as blue daisy extract, known to visibly diminish the complexion-dulling effects of pollution. Together, they help your skin look hydrated, plumped, and more youthful. Go ahead, show off your skin shamelessly.